We are looking for a talented Website & Social media coordinator to maintain our Shopify Website & create and maintain a strong online presence for our company. Your role is to manage all aspects of our website as well as implement online marketing strategies through social media accounts. If you are a tech-savvy professional with an interest in communicating with clients through online channels, we would like to meet you. As a Website & Social media coordinator, you will develop original content and suggest creative ways to attract more customers and promote our brand. Ultimately, you should be able to increase web traffic and customer engagement metrics aligned with broader marketing strategies.
Responsibilities
- Manage all aspects of our Shopify website & Social Media
- Oversee creative assets - Source photos, create descriptions, create collections, banners.
- Shoot original photos if needed
- Manage and source new website apps
- Create a plan to increase web sales.
- Create social media and marketing plan to build brand awareness
- Manage Instagram account, create posts & stories
- Manage all additional social media accounts, Facebook, Pinterest, Tik Tok
- Maintain Yelp & Google accounts
- Create email marketing campaigns
- Research audience preferences and discover current trends
- Create engaging text, image and video content
- Design posts to sustain readers' curiosity and create buzz around new products
- Measure web traffic and monitor SEO
- Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
- Facilitate online conversations with customers and respond to queries
- Report on online reviews and feedback from customers and fans
- Develop an optimal posting schedule, considering web traffic and customer engagement metrics
- Oversee social media accounts' layout
- Suggest new ways to attract prospective customers, like promotions and competitions
- Skills
- Proven work experience as a Website and Social media coordinator
- Expertise in multiple social media platforms
- In-depth knowledge of SEO, keyword research and Google Analytics
- Ability to deliver creative content (text, image and video)
- Familiarity with online marketing strategies and marketing channels
- Ability to gasp future trends in digital technologies and act proactively
- Excellent communication skills
- Multitasking and analytical skills
- Must be able to work both in store and at home
Job Type: Full-time
Pay: $18.00 - $25.00 per hour
Schedule:
- 8 hour shift
COVID-19 considerations:
Must be vaccinated. All employees are required to wear masks.
Education:
- High school or equivalent (Preferred)
Experience:
- Marketing: 1 year (Preferred)
Work Location: One location